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IBC365 - September 9, 2021

Sports broadcasting and the gambling boom

By: Ross Biddiscombe

Every second of every minute of every day someone somewhere in the world is betting on a live, televised sporting event, ranging from baseball and boxing to snooker and skiing. At a time of year when the world’s major pro sports are in the spotlight - particularly European football leagues, NFL football and the climax of the MLB baseball season - the number of bettors and the amount of money being gambled is growing exponentially in an industry valued at north of $200 billion.

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