Chicago – July 23, 2015 – STATS LLC, the world’s leading sports technology, data and content company, announced it has partnered with LeTV Sports, China’s largest online sports company, to bring its revolutionary SportVU player tracking technology to the broadcast of the 2015 International Champions Cup (ICC) matches played in China, July 25-30.
With SportVU, LeTV will provide unique player and team attributes live on the pitch via enhanced data graphics for a richer viewing experience. On-air player tracking statistics including team and player possession stats, player run comparisons (to measure the distances and pace run by individual players), and player heat maps (to illustrate the areas of the pitch where individual players spent most time). These innovative on-screen graphics will be incorporated into the broadcast of each match from all three venues of the ICC matches in China.
“We’re pleased to partner with LeTV Sports and offer a fascinating lineup of unique performance data with SportVU. Chinese soccer fans will gain a deeper understanding of the action with speed profiles, accumulated distances, possession data and coverage maps all in real-time,” said Bill Squadron, executive vice president of strategic partnerships at STATS.
STATS has established itself as a leader in Chinese sports content, technology and production. This past May, the company acquired Prozone, whose Beijing office has provided live tracking and analysis for all Chinese Super League matches since 2012, as well as national team matches for the Chinese Football Association. In 2013, Prozone launched live media services in China with in-match tracking for broadcasts of Beijing Guan’s home matches. STATS will not only leverage the infrastructure and expertise of Prozone’s Beijing office to enhance its league and team business but also bring optimized services and enhanced media platforms and technologies to the Chinese market.
SportVU utilizes a sophisticated technology to collect positioning data of the ball and participants (players and referees) on the pitch in real-time. All aspects of STATS’ data collection process are completely non-intrusive to game action. The technology is used by international leagues and federations around the globe and STATS is the Official Player Tracking Partner of the NBA.