Skip to Main Content

Opta Data Wins Best Sports Data Product at SBC Awards Again

This is the third year in a row that Stats Perform’s Opta data has taken home the top prize.

By: Zaid Khan

For the third year in a row, Stats Perform has left the SBC Awards in Lisbon with the award of Best Sports Data Product for our Opta data.

Judged by a panel of over 25 industry experts, this prestigious accolade highlights the unmatched versatility, accuracy, and reliability of our Opta data, which continues to power everything from live betting and media coverage to team analysis and fan engagement.

Why Did We Win?

Unmatched Versatility Across Multiple Verticals

2024 has seen the depth, breadth and adaptability of Opta data supplemented with the addition of OptaAI. A comprehensive combination which supports diverse applications in betting, media, coaching analysis, and more.

Elevating Women’s Sports

Stats Perform is also leading the charge in advancing women’s sports by significantly expanding our women’s sports data coverage, now among the largest in the world. This data is essential in ensuring women’s competitions receive the same visibility and analysis as men’s sports. Broadcasters, digital platforms, and sportsbooks are leveraging this data to connect with fans and introduce new betting markets, fostering growth and enhancing the visibility of women’s sports.

Looking Ahead

Here’s what key members from our leadership team had to say about our third consecutive triumph at the SBC Awards –

Andrew Ashenden, Chief Betting Officer: “This award reflects the trust and collaboration we’ve built with our partners across betting, media, and sports. Their belief in our data drives us to keep innovating.”

Gráinne Barry, SVP Operations: “Every day, billions of fans knowingly and unknowingly rely on our data to enhance their sporting experiences, such as tuning in to a broadcast, reading a preview or recap, placing a bet, checking a score or a fantasy player’s performance. They rely on it indirectly too, since it’s used by their favourite teams for tactical analysis and player recruitment. At Stats Perform, we are immensely proud of the role Opta plays in capturing and amplifying the magic of men’s and women’s professional sports.”

Alexander Lanegger, SVP Product: “The accuracy, consistency, and detail that Opta data delivers give us a significant advantage in creating new products like Opta Points, enabling fans to understand and compare player performance, in real-time.”

Check out how the sports industry is using Opta data to create new and engaging experiences for fans