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Data-driven Graphics for Sportsbook & Fantasy Marketing Teams

Supercharge your content and marketing teams and create thumb-stopping intuitive graphics for digital media, whenever the action happens.

OPTA GRAPHICS: EFFORTLESSLY Build Automated graphics

Let your Content Team Focus on Creating High Performing Content, not Designing

Our Graphics platform integrates Opta data feeds with custom image production to produce automated pre-game and in-play graphics, freeing up your marketing team and creating authentic, useful, on-brand content.

In-play production can be triggered by major game events such as goals, substitutions, points scored and the end of halves, periods or games.

Betting-relevant data woven into the tool includes Expected Goals, betting facts, player stats and heatmaps, and can easily be leveraged to support specific betting markets.

For a live demonstation, get in touch

 

Produce Graphics in an Array of Sizes and Applications, at Speed

Our Graphics platform can produce graphics in multiple formats with a click of a button. So whether you want to enhance your content across your social channels, drive engagement within your sportbook platform, attract bettors to your retail shops or provide your affiliate networks with results-driving digital assets, we can help.

Get in touch to discuss your requirements and a member of our team will be in touch.

Maintain Brand Consistency, Compliance and Identity

Templates can be created to fit any size specification, including design and default languages. With up to 50 pre-designed templates and uncapped user access, your teams can create a bespoke arsenal of graphics whatever the end application while ensuring brand compliance and consistency.

Still images, videos and GIFs are supported, allowing teams to produce a variety of content to drive impact and results whatever the channel and audience.

CREATE SPORTS BETTING CONTENT WHICH STANDS OUT BEFORE A SPORTING EVENT

Pre-Match

Create pre-match graphics with key betting markets and live odds in under a minute which drive action within your audience:

  • Head-to-head records
  • Betting facts
  • Player and team form
  • Season standings
  • Line-ups
    • Team line-ups were tied 1st in customer research by a UK sportsbook in information needed by a bettor to place a bet

Tell us about your pre-match objectives

ENGAGE SPORTS FANS AND BETTORS AT THE RIGHT TIME WITH THE RIGHT MESSAGE

Half-Time or In-Play

Capitalise on the in-play opportunity with data-rich visuals which align your sportsbook to the on-field action.

  • First-half performance analysis
  • Price boosts or markets supported by rich data
  • Advanced in-play metrics such as Expected Goals (xG) to tell a story of what might occur in the second half
  • Automated alerts for key events to insert your sportbook into the conversation of almost any sporting event
    • Goals, substitutions, points scored, the end of halves, periods or games. We can even work with you to devise bespoke triggers based on events on the field of play.

TALK TO A SPORTS CONTENT EXPERT ABOUT YOUR IN-PLAY REQUIREMENTS

Populate Graphics with any Opta Data Feed

For a full list of sports, competitions and datapoints available get in touch. We can also integrate your odds.

 Historical dataPre-post dataLive dataPlayer data
FootballYYYY
BasketballYYYY
Ice hockeyYYYY
CricketYYYY
Big-4 US sportsYYYY
Many moreYYYY

 

Euro 2021 Marketing Ideas for Sportsbooks

With the movement of the Euros to 2021, this guide provides 15 ideas that sportsbook marketing teams can implement to cut through the increased noise.

Click the button below and provide us with a few details.

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Opta Graphics is your Second-Screen Secret Weapon

  • Quickly turn the most detailed and deepest sports database into authentic, localised graphics which command attention wherever they are used.
  • Create unique, on-message digital content while saving hundreds of design and research hours.
  • Inform and educate bettors and engage new customers onto your sportsbook offering with graphics that can be created in under a minute.

For a live demonstation, get in touch

Create the Ultimate Sports Betting Experiences

The world’s leading sportsbooks and their customers trust Stats Perform to make betting more entertaining.

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More Entertaining Betting, More Confident Trading