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Pro Clubs & Colleges

Stats Perform to Continue to Deliver Football Analytics Course with Birkbeck University

By: Stats Perform

For the third successive academic year, Stats Perform is collaborating with Birkbeck, University of London, to deliver a football analytics module as part of the institution’s Sport Management and Business of Football MSc.

The academically-accredited module starts on Tuesday 27th April and is also available to industry practitioners interested in enrolling as a short course. It will run for eleven weeks and conclude on 6th July.

As was the case in 2020, each session will take place online and be delivered by experienced industry professionals possessing first-hand experience of implementing data and analytical processes within the sport.

Previous students who completed the Master’s have gone on to pursue careers in the industry, including roles at Premier League clubs, national associations and in football governance.

Find out more and how to apply here

Discussing the ongoing collaboration with the university, Stats Perform’s Ben Mackriell said:

“Having successfully delivered this course for the past two academic years, we are very happy to be continuing our partnership with Birkbeck to outline the core fundamentals around football analytics.

“The application of advanced analytics is continuing to evolve with concepts, generated through AI and Machine Learning, driving new predictive insights which are informing analysis at a team’s training ground.  This remote course can provide both students and industry practitioners with an ideal opportunity to obtain insights which can provide a foundation for them to further understand and apply these concepts throughout their future careers.”

Dr. Giambattista Rossi, Lecturer, Department of Management at Birkbeck, University of London, said:

“I am very happy to be continuing our longstanding partnership with Stats Perform.

“As we continue with remote learning practices to deliver our curricula, our enrolled MSc students will get the opportunity to attain core fundamental skills from the different experts in football analytics who will lead each lecture. Given the current global situation, our online portal will provide the perfect teaching and studying environment for each student.”

Full application details for the course can be found here.