Stats Perform Secures Exclusive Rights to Collect and Distribute Official ICC Data and Live Streams
LONDON – 5 June 2024 – Global sports data, live streaming and AI pioneer Stats Perform today announced it has secured the rights to exclusively collect and distribute official data and live streams for the International Cricket Council (ICC) to licensed betting operators around the world.
The agreement includes the highly anticipated ICC Men’s T20 Cricket World Cup, taking place throughout June 2024.
The new partnership with the ICC sees Stats Perform once again serve as the exclusive global distributor of official data and live video streams for all major men’s and women’s ICC events, adding to its existing premium portfolio of rights in cricket and the world’s biggest betting sports. It includes the ICC T20 Men’s and Women’s Cricket World Cups, ICC Cricket One Day World Cup, ICC Champions Trophy, and the ICC World Test Championship.
In recent years Stats Perform has won multiple awards for its state-of-the-art, premium sports data and live streaming innovations driven by OptaAI. Its official rights portfolio has also expanded to reinforce Stats Perform’s position as the unrivalled leading supplier of premium sports content, critical to fuelling growth for the wider professional global sports industry and fanbase.
Stats Perform will provide a comprehensive range of services for the ICC tournaments to its wide portfolio of licensed betting operator partners, including real-time ball-by-ball match data and low latency video streams.
The deal reaffirms Stats Perform’s unwavering commitment to enabling licensed operators to deliver top-tier sports entertainment to bettors around the world.
Anurag Dahiya, Chief Commercial Officer at ICC expressed his enthusiasm for the renewed collaboration, stating, “We are delighted to reunite with Stats Perform, and have been very impressed by the way their recent AI-powered innovations have triggered new growth for the sports industry. This partnership is a significant step in enhancing the digital consumption of cricket content and upholding the premium position we have built in the sport. Stats Perform’s trusted, innovative services will undoubtedly elevate the experience for cricket bettors worldwide, especially as we gear up for the ICC T20 Cricket World Cup.”
“Stats Perform is delighted to be working with the ICC again, reinforcing our dedication to collecting and providing the highest quality sports data and live streams to licensed betting operators across the globe,” said Alex Rice, CCO of Stats Perform. “We pioneered live streaming for betting, we know betting operators trust our sports data to provide the best experiences for them and their users, and we look forward to leveraging our cutting-edge technology and extensive expertise to bring the thrill of ICC cricket to an even wider audience, ensuring that they enjoy the most engaging and reliable experience possible.”
For more information about Stats Perform’s wide range of services for media, teams, apps, sponsors and betting operators to attract and engage cricket fans and bettors, and this exciting new partnership with the ICC, please visit statsperform.com. Betting operators in the USA should contact Stats Perform’s exclusive reseller in that market.
