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Betting & Affiliates

Opta Betting Package Wins Sports Data Product of the Year Accolade

By: Zaid Khan

To conclude an eventful week in Barcelona, Stats Perform clinched the honour for Sports Data Product of the Year at the annual SBC Awards for our Opta Betting package for the second consecutive year.

Why It Matters: Celebrating Client Success

At Stats Perform, we view our clients’ success as our most coveted reward. It stands as a testament to our unwavering commitment to delivering top-tier sports data services. Being awarded the Sports Data Product of the Year by the judges for the second-year running isn’t just a testament to our efforts; it’s a reflection of the trust our clients have placed in us.

The success and impact of Opta for sportsbooks

The Opta Betting package is the industry’s premier football player props service, empowering global sportsbooks, affiliates, and betting operators to craft captivating betting experiences for their customers.

Why did we win? 

  1. Expansion of the Opta Betting Package:

The surging popularity of player prop bets and the aspiration of sportsbooks to extend hyper-local Opta-powered player and team stats markets beyond the top 5 European leagues prompted us to enhance the Opta Betting package. Previously, the Opta betting package covered 4000+ matches, and we’ve now added an extra 3,000 matches per season, spanning over 20 new competitions across Europe, South America, and Asia.

Pioneering the way in the industry, bet365 has already taken up this expanded package, reaffirming their trust in the quality and innovation of our data.

  1. Introduction of New Front-End and Trading Tools:

Integral to the evolution of our Opta Betting product in addition to the addition of more matches are the innovative front-end and trading tools designed to improve the sports betting experience for both customers and operators.

 Same Game Multi Assistant:

This brand-new addition, housed within our Content Player Pro suite alongside 15+ apps, simplifies the process of adding legs to multis for your customers. The Same Game Multi Assistant allows users to effortlessly query the extensive Opta database, featuring 15+ stats categories, including goals, shots on target, tackles, fouls, and more. This intuitive tool empowers bettors to make swift and well-informed selections, resulting in heightened user engagement and a more rewarding sports betting journey.

Opta Trading Viewer:

Our Opta Trading Viewer streamlines your trading and settlement workflows, providing customisable views tailored to your specific requirements. Covering every match within the Opta Betting package, including our recent expansion, this tool equips traders with the essential insights needed for efficient and precise trading.

Use Cases: Transforming Sports Betting

Our Opta Betting package has revolutionised sports betting, enabling sportsbooks to craft innovative markets that lead to captivating experiences for their customers. Here are a few examples of how Opta data is powering innovative betting experiences for users around the world.

  1. Case Study: Innovating with Shots, Passes, and Tackles: Explore how sportsbooks leveraged our Opta data to create unique betting markets centred around shots, passes, and tackles, enhancing the sports betting experience for their customers.
  2. Case Study: Entertaining World Cup Betting: See how Opta data empowered sportsbooks to create innovative betting and marketing experiences during the 2022 FIFA World Cup, engaging users in the excitement of the showpiece football event.

For more information about our award-winning Opta Betting package and how it can enhance your sportsbook, please get in touch with us at