For the first time ever, the 12th annual Opta Forum was held in the U.S.!
On June 3rd, 2025, in New York City, we brought together top executives from across global and U.S. sports media and content to explore how data and AI are reshaping how fans are reached, stories are told, and revenue is grown.
With the men’s 2026 FIFA World Cup on the horizon, we spotlighted how soccer’s momentum can serve as a launchpad – not just for the sport itself, but for how the entire U.S. sports ecosystem evolves its approach to fan engagement and storytelling.
The Opta Forum is the premier meeting place for the leading figures in sports storytelling. Since 2014, it has united the industry’s brightest minds to explore how innovations in sports data, AI and storytelling can grow sports fans, subscribers, viewers, customers and sponsors.
Opta Forum US brought together top executives from across global and U.S. sports media and content to explore how data and AI are reshaping how fans are reached, stories are told, and revenue is grown. With the 2026 FIFA World Cup on the horizon, we spotlighted how soccer’s momentum can serve as a launchpad – not just for the sport itself, but for how the entire U.S. sports ecosystem evolves its approach to fan engagement and storytelling.
If you were not able to join us in New York City, every panel and presentation will be made available to watch back on demand in the coming days. Fill out the form at the bottom of this page and be notified when they are ready.
The Opta Forum NYC kicked off just ahead of the FIFA Club World Cup and one-year countdown to the 2026 FIFA World Cup.
The full day of ideas and inspiration from the most creative and innovative minds in global soccer media and content gave attendees the tools to ignite a new wave of soccer fandom in the U.S. that endures far beyond the tournament – and was packed with actionable insights for other sporting codes too.
The Opta Forum took place on June 3rd at 75 Rockefeller Plaza in a venue that boasts incredible views of the Empire State Building and St. Patrick’s Cathedral.
The world’s biggest teams, broadcasters, media, sportsbooks, and brands trust Stats Perform to turn raw data into unforgettable sports moments.
Powered by industry-leading Opta data and AI-driven insights, we help you captivate fans, drive revenue, and enhance performance – on and off the pitch. From deep analysis to real-time content, we fuel the experiences that help grow fans, subscribers and sponsors across the industry.
The Opta Forum NYC event was an unprecedented mix of insights from sports media and content’s sharpest global thinkers, producers, marketers and creators. But don’t just take our word for it: here’s what previous years’ delegates had to say:
