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Sports Video Group - December 10, 2019

Stats Perform Hires Steve Hirdt as Senior Director of Operations and Research, Peter Hirdt as Senior Director of Content and Broadcast Services

By: SVG Staff

“Having worked in network television for 45 years, there is no single person I have relied upon or trusted more than Steve Hirdt,” said legendary NBC sports broadcaster Al Michaels. “Together we’ve worked close to a thousand events (baseball, football, basketball), and he’s made every telecast better. His perspective is unmatched. Working with Steve has been an honor, and the countless times I’ve been praised for coming up with fascinating information, let the truth be told: It almost always came from Steve. This is a major, major coup for Stats Perform.”

The Hirdts are synonymous with sports data in the United States, having pioneered the widespread use of statistics in sports media. The standards that the Hirdts established and the language and techniques they developed are fundamental to the statistical content produced by leagues, teams, and the media

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