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SportBusiness - December 10, 2019

Stats Perform lands respected Hirdt brothers for senior roles

By: Eric Fisher

“If you talk to anyone across the sports broadcast industry, Steve and Peter’s names come up as two of the most influential minds for modern sports statistics and media coverage,” said Carl Mergele, Stats Perform chief executive. “Over the past four decades, they instilled standards and practices that led the sports broadcast industry to embrace the use of data to enhance storytelling.

“Now they join Stats Perform at a pivotal moment as well use industry-leading AI and our unmatched historical database to unlock a new level of sports insights,” Mergele said.

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