Opta Forum is returning to London in 2026, bringing together hundreds of senior figures from across the sports industry.
Taking place across two days at the British Museum, this exclusive event will feature insights and conversations with industry leaders around new and innovative strategies around applying data, AI, video and sports content.
The Opta Forum is the premier meeting place where the leading figures in sports content and data come together.
Since 2014, it has united the industry’s brightest minds to explore how innovations in data and AI can improve our understanding of what is happening on the pitch, to generate more compelling stories and help teams achieve crucial marginal gains to inform player performance.
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Each year, the Opta Forum is filled with ideas and inspiration from the most creative and innovative minds across the sporting ecosystem – and 2026 will be no different.
Day one will be focusing on novel strategies around strengthening fan engagement through data, video and sports content, with day two focusing on the latest innovations around on-field team performance.
If you are curious about learning more about actionable insights from your industry peers, as well as how the latest innovations in data and AI are changing the parameters of analysis and storytelling in sport, then the Opta Forum is the place for you.
Last year’s Opta Forum took place in New York City, featuring sessions with leading figures from organisations including CONCACAF, Men in Blazers, Fotmob, Dizplai and the Wall Street Journal.
You can watch back all of these sessions now on-demand.