News and Resources

Welcome! Please scroll down for our latest product news and information. And:

– Subscribe below to get fan engagement ideas from across the Stats Perform and Opta community, in our quarterly newsletter, Scoreboard.

– For recent media coverage about Stats Perform, please head to Press Coverage.

– To explore some of Opta’s most interesting data and analysis of the world’s top sports, teams and players, check out the Opta Analyst.

Get the next quarterly issue of Scoreboard

90 AUTHENTIC SPONSORED CONTENT IDEAS FOR FOOTBALL TEAMS, LEAGUES AND BROADCASTERS

Brands & Agencies, Club Media

Product Update: Context + Content To Light Up Every World Cup Market

Betting & Affiliates

Browse All Posts

American Football

Inspiration and Ideas for your next sponsorship activation | Opta Content Agency

Brands & Agencies, Club Media, Federations & Rights Holders

SBC Americas 2025: Why You Should Visit Us at Booth D452

Betting & Affiliates

The Opta Forum is Heading to the USA

Brands & Agencies, Broadcasters & Connected TV, Club Media, Colleges Media, Fantasy, Federations & Rights Holders, Publishers, Scores Apps, Stadiums, Digital Screens & OOH

How Top Teams Use Sports Content to Enhance the In-Stadium Experience

Pro Clubs & Colleges, Stadiums, Digital Screens & OOH

How to Boost Digital Signage Engagement with Sports Data

Stadiums, Digital Screens & OOH

“These Products Give Us a Significant Edge Over Our Competitors” Stats Perform & Misli Collaboration

Betting & Affiliates

Sports Fan Engagement, Content Monetisation and AI Trends Survey 2025 Web Banner

AI’s Transformative Role in Fan Engagement & Monetisation: 2025 Fan Engagement and Monetisation Survey

AI in Sport, Club Media, Federations & Rights Holders, Scores Apps, Stadiums, Digital Screens & OOH

A Guide to Attracting More Sponsors During Your Off-Season

Club Media, Federations & Rights Holders, Pro Clubs & Colleges

Webinar: AI’s Transformative Role in Fan Engagement & Monetisation

AI in Sport, Betting & Affiliates, Brands & Agencies, Broadcasters & Connected TV, Club Media, Colleges Media, Fantasy, Federations & Rights Holders, Pro Clubs & Colleges, Publishers, Scores Apps, Stadiums, Digital Screens & OOH

Stats Perform Expands Basketball Coverage to Help UEN Raise Profiles of HBCU Conferences

Swipe File: Broadcast Sports Lookbook 2025

Broadcasters & Connected TV, Colleges Media

Opta Data Wins Best Sports Data Product at SBC Awards Again

SBC Summit: Major Product Upgrades, New Features & Much More

AI in Sport, Betting & Affiliates

Empowering the Next Generation of AI Professionals From HBCUs

OptaAI Studio: Boost Audience, Revenues With AI-Fuelled Analysis, Stats and Insights

AI in Sport, Betting & Affiliates, Brands & Agencies, Broadcasters & Connected TV, Pro Clubs & Colleges

Applications of Generative AI in Sport: Q2 Update, Part II

Broadcasters & Connected TV, Federations & Rights Holders, Pro Clubs & Colleges

Applications of Generative AI in Sport: Q2 Update, Part I

AI in Sport, Broadcasters & Connected TV, Federations & Rights Holders, Pro Clubs & Colleges

How Stats-Rich Sports Content Elevates the In-Stadium Experience

Stadiums, Digital Screens & OOH

Creative Ways To Use Digital Out-of-Home Screens For Sports Fans

Stadiums, Digital Screens & OOH

Applications of Generative AI in Sport: Q1 Update

Broadcasters & Connected TV, Federations & Rights Holders, Pro Clubs & Colleges

A New Era in March Madness Storytelling

Ignacio Sanchez

Broadcasters & Connected TV, Colleges Media

Driving Betting Activity for Sportsbooks, Affiliates and Live Score Apps

Betting & Affiliates, Scores Apps

Tips and Tricks for Creating Stand-Out Visual Sports Content

Brands & Agencies, Broadcasters & Connected TV, Club Media, Federations & Rights Holders

Are You Ready for the 23-24 Basketball Season?

Broadcasters & Connected TV, Club Media, Colleges Media, Fantasy, Pro Clubs & Colleges